DOMO Tutorial

Many of a few may not be aware of this DOMO software application; we are here to help you with this by providing the full idea of DOMO application from beginning to advanced level. DOMO is a type of SaaS (Software-as-a-service) software venture. Domo is available in the form of two editions such as the primary edition and enterprise edition. With the help of DOMO Tutorial, you will learn the complete lifecycle, features, and different tools used in Domo applications. Let's get started with Domo Tutorial to upgrade your skillset;

Introduction to Domo

Domo is a cloud-based business intelligence software company first founded in 2010 by Josh James, located in American fork, Utah, United States. The main purpose of Domo is to provide business intelligence tools and data visualizations. This cloud-based platform helps users to integrate the business data from multiple sources. Domo supports collaborating with users, data, and systems to form a digitally-connected platform. Domo is one of the SaaS (software-as-a-service) software ventures. Domo is mainly used to perform operations like; data-analytics, data visualization, reporting, and digitalization. Up to five users can access the Demo tool free of cost. This software tool provides fully integrated business data for many textual programming languages.

Why Domo?

As I said earlier the main purpose of using Domo is to mainly perform data analytic and visualization operations. Apart from these usages, Domo has been used for other real-time activities. So these make Domo as one of the popular business intelligence tools. I would like to explain the main reasons why we need Domo in our business organizations;

  • By using Domo tool you can run your company with the help of Mobile phones.
  • This software tool lets the user perform real-time data in the real environment.
  • Domo is available in the form application (app) so that you can access it easily.
  • This offers data-driven business intelligence and analytics.
  • Offers a high-level of consumerization and mobility.
  • Matured levels of data monitoring also possible.
  • Decision making: This Domo converts the business data into information. This helps the management to make fact-based decisions.
  • This supports dashboard services and business assistance.
  • Mobile services are getting easier because of the Domo business tool.

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Domo Architecture

Domo Architecture

Domo architecture explains the components and their applications. The below diagram will give you some idea about real-time Domo components usage and their functions. So let’s check with Architecture;

Firstly have a look into the Domo advanced components;

  • Implementation in windows: This sever is the best to run your application without any use of java web application servers. This traffic allows traffic between the client browser and Domo advanced to pass through and appear as though it is coming from Microsoft IIS.
  • Domo architecture is made up of several applications such as;
  • Domo builder: It is a kind of desktop application written in java language mainly used to create and design dashboard applications.
  • Any of these Domo application servers can be configured to use SSL as an added measure of security.
  • Supported browsers: Domo advanced administrator is used to configure and manage the multiple Domo servers.
  • Mobile Servers: This Domo mobile server is a specialized mobile application browser mainly used for iPhone, Android, and other smartphones.
  • These components, servers, and applications can able the user to access them on the Domo dashboard.

Domo Software:

Domo Software is a cloud-based business intelligence platform designed to offer easiest, real-time, and direct access to the business data. And also make them run on dashboard browsers to help several mobile application servers. It is a SaaS (software-as-a-service) software venture. This software also used to perform data analysis, data visualization, and reporting operations. Domo software is available for free and helps to run the business application everywhere. Domo’s freemium allows up to five users to access it and if you need it for advanced application, you can change it from freemium to premium.

Domo Training

  • Master Your Craft
  • Lifetime LMS & Faculty Access
  • 24/7 online expert support
  • Real-world & Project Based Learning

Details of Domo pricing:

Domo Pricing is nothing but the total cost of the functionality.

Domo is the app to help you truly “showcase” the numbers, without needing to write gazillion lines of code in the process. The data visualizations are staggering. The ease of incorporating data sources into the platform is very simple. Domo is as simple as connecting your data and building a "card" – a sort of mis easy to create and read reports on analytics and social media for the client. The only limit you may find in the Domo is the price point- while the basic functions are free to come up with a generous 100 GB of space, maybe a deal-breaker for many consultants. Finally, there is a Domo for developers that allow you to customize just about everything you can think of. Domo tool’s connectors and user interfaces help users to  access other apps namely QuickBooks, Excel, or social media platform for better communication with the clients. Users can able to create customized indicators from the usage of external data sources analysis purpose and present the overall result on the Domo dashboards.

Before you start learning the Domo Course we suggest you learn Tableau Online Course

Difference between Domo Vs Tableau

Here I am going to explain the main differences between Tableau and Domo:

Topic Tableau Domo
Data sources and Data connectors Holds a good comprehensive list of data sources and also custom connectors. Domo holds a huge list of data sources mainly based on company business roles and also custom connectors.
Data team Large ecosystem of users and talent available being one of the oldest BI toolsData team Good options and community due to ease of use of the tool
End users Can be accessed using Tableau cloud/servers in browsers and able on Tableau Reader in local environments Completely cloud-based, it has cards, collections and dashboards all can be accessed by using single URLs
Data Size and growth All its connectors handle the data very well In Domo, all the connectors handle the data very well and Domo software team update them regularly
Timelines and Cost To manage a large amount of data, backend work and SQL data flows can be added to optimize it. Expensive tool.

To manage a large amount of data, backend work and ETL/SQL data flows can be added to optimize it. Cost-effective tool.

[ Related Article: domo vs tableau ]

Domo Datatypes:

Domo Datatypes are distinguished into two types;

  • Common data type: Under this type, there are four data types added such as,

o   LONG



o   DATE and TIME

  • Different data types: Under this data type, two types added such as,



Let me explain one by one;

LONG: This datatype stores numbers as a numeric value, including integers, floating-point, and whole numbers.

DOUBLE: this data type stores double-decision floating point number value.

STRING: String in Domo stores alphanumeric characters as a text.

DATE: store the values like the year, month, and day value.

TIME: This data type stores hour, minute, and second values.

BINARY: This store addition, subtraction, multiplication, and division values.

DECIMAL: This datatype stores the value ranges from 0 to 1.

Domo Functions:

Domo supports many types of functions to perform specific tasks. The following are the main functions used in Domo;

  • Aggregate functions:

o   APPROXIMATE COUNT (DISTINCT) -> Returns the approximate count of several unique values in the column.

o   AVG -> Returns the average value for each series in a column.

o   CEILING -> Returns the highest value for each series in a column.

o   COUNT -> Returns the number of row values in a column.

o   FLOOR -> Returns the lowest value for each series in a numeric column.

  • Mathematical functions:

o   ABS -> Returns the absolute value for all values in a numeric column.

o   MOD -> Returns the reminder of each value in a numeric column divided by some specified number.

o   POWER-> Returns each value in a numeric column raised to a given power.

o   RAND-> Returns random values between 0 and 1.

o   ROUND -> Returns the values in a numeric column rounded to the nearest specified decimal place.

  • Logical functions:

o   CASE-> use to begin logical statements such as when…. Then or when… then, else.

o   IFNULL -> Used in logical statements in which you want to specify a replacement for null values.

o   NULLIF -> Returns the null if the value in the first column equals the value in the second column; otherwise it returns the first column if this condition is not satisfied.

  • String functions:

o   CONCAT -> Combines strings from two or more string columns.

o   INSTR -> Returns the positon of first string instances, mostly starting from the first letter in any given columns.

o   LEFT -> Returns the specified number of characters in each string in the given column, starting from the left.

o   LENGTH -> Returns the number of characters in each string in the given column.

o   LOWER -> Converts strings from one or more string columns into lower-case.

  • Date and Time functions:

o   ADD DATE -> adds date or date-time values to date values in a date column.

o   ADDTIME -> adds a specified number of seconds to all values in a time column.

o   CURDATE -> returns the current date.

o   CURTIME -> returns the current time.

o   HOUR -> returns the hour for all values in a date/time column.

o   MONTH -> returns the month number.

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DOMO Features and capabilities:

  • The following are the feature summary of DOMO platform;
  • This platform supports business cloud operations and helps you to connect all your existing business data/ applications.
  • This also helps users to integrate all the existing business data
  • Domo platform available in the form apps that are designed by third-party app developers
  • Social media communications and messaging features also added
  • You can operate this Domo from anywhere by using your mobile phone.

Domo Features and Capabilities in-depth:

Holds multiple connecting sources:

  • Data transformation: The Domo platform has an option to combine multiple data that are available from multiple sources. Before it was difficult to transform business data due to the usage of codes. Now recent upgrade has come up with an advanced feature to helps non-technical background people can also access this tool.
  • The Domo platform holds a large number of dashboards and connectors, which helps to connect the multiple business data available from multiple sources. This Domo tool contains more than 40 one-click connectivity apps and 300-500 total connectors.
  • Data Visualization:Domo card builder helps to create meaningful data insights and visualizations. Navigation is as follows: Choose the chart types -> array -> card builder to visualize your business data. The Domo will automatically highlight the key along with important figures.

Domo Platform in detail:

Domo is a fully cloud-based business intelligence tool. This is one of the most demanding software tools when compare to tableau because of its enormous advantages, features, and capabilities. The main purpose of using Domo is to provide data visualizations, analysis, and data integration for all the business data.

Domo enables us to give a 360-degree view of your business and it enables you to access data and also visible to everyone in the company. You can convert the data into actionable steps. The existing integration features are available which makes it easy to combine our daily data routines. The Domo platform also provides a web-based hub for your data and helps us to visualize where the team focuses to interact with their data. One of the main things Domo provides is the -ETL tool. So this makes users integrate, extract, transform, and loading of multiple business data. Easy to use the platform as it doesn't require any coding experience and also offers API interfaces to build customized user queries. Data analysis with Domo is very easy to do and understandable tool available in the most recent years. Effective Communication on a social media platform and affordable tool. Up to 5 users can access Domo freemium and for any advanced usage, we need to go with Domo premium subscriptions.

Lastly but very important Domo is available in the form of Apps, easy to install from app stores and you can access it from anywhere with the help of Mobile phones.

Top 30 Real Time Domo Interview Quuestions & Answers for 2020

Creating Domo stories

The main purpose of Domo stories is to design customizes story pages and enables them to work smoothly across the device. Domo stories are available in the form of layout or chart they have been optimized for web services, mobile devices, tablets, or IPods.

Converting standard pages to a Domo software page is as follows:


1) Choose the Design Dashboard -> from the settings menu -> located in the top right corner of the page.

2) Then now click the design dashboard button

If this Domo design page contains any collections, all these collections become Domo stories pages automatically. If the page doesn't contain any collections that will be added into the Appendix section.

3) If you are happy with this Domo stories layout -> click Save -> then close it.

Converting a Domo stories page back to a standard page:

To converts, a Domo stories page back to the standard page, either you should be an owner or Admin.


1) Now select the Convert to standard page button -> from the setting menu -> located in the top right corner of the page.

2) Choose -> convert page-> confirm.

If any page contains Domo stories, all these Domo stories will be converted into collections.

Adding Domo stories/ layout components:

  • Add your new domo card layouts on the base of the Domo stories template.
  • Now you need to drag and drop KPI domo cards into the layout slots.
  • Now crop the template and cards to make them in the correct shape or size.
  • You can also swap domo cards by dragging one card after the other.
  • You can also add headers to your domo stories.
  • If you want you can drag or drop layout and headers on the domo page.
  • You can also remove/delete the layouts or headers as per your requirements.
  • You can also add borders and images to the domo page.
  • You can change the background color of your domo page/domo card.

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Adding a new domo stories pages:


1) Click on the ‘+’ in the top right corner of the domo screen.

2) Choose a new story to add.

3) Now enter the name for the new stories page.

Adding a Domo stories layout into the page:


1) Go to the Domo page -> to add a domo stories layout -> choose to edit the dashboard button -> in the settings menu.

2) Now just click and drag the icon -> located in the right corner of the page.

You can see that by dragging the layout icon located in the corner, this highlights the layout page.

3) Now by using the filter option to see the location of the desired template.

4) Once you locate the template -> now just click on it.

Adding headers:


1) Select the page, to add header text to any page->click on the edit dashboard -> from the setting menu

2) Click the page and drag the icon toolbar to add the header page.

Advantages of using Domo tool:

There are lots of advanced features and tools that make Domo as one of the demanding cloud-based business intelligence tools. Let's get into know the advantages of Domo tool.


Domo tool enables users to store the billions of data rows, and also help to connect multiple data sources. Domo delivers effective and safe business services across the world.

Architecture design:

Domo architecture has made up of millions of connectors and dashboards. These connectors and dashboards help the business team to increase the operational performances.

Very secured to use:

Domo tool offers the most secure and authorized data usage. So there is less chance of data leakage kind of issues.


Domo is a cost-effective, affordable, and easy-to-maintain tool with different capabilities. It also allows you to take a free trial for basic purposes. 


Domo is one of the effective and commonly used cloud-based business intelligence tools. Domo features and capabilities tend to use them in many applications like web services, mobile devices, and social media platforms for better communications and performance. This article covers the topics, this may help beginners to know as well as learn the tool in a more effective way. I think this article may help a few of the business intelligence developers and also for the domo community forums.

Other related articles:

1. Domo Interview Questions

Find our upcoming Domo Training Online Classes

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Research Analyst
As a senior Technical Content Writer for HKR Trainings, Gayathri has a good comprehension of the present technical innovations, which incorporates perspectives like Business Intelligence and Analytics. She conveys advanced technical ideas precisely and vividly, as conceivable to the target group, guaranteeing that the content is available to clients. She writes qualitative content in the field of Data Warehousing & ETL, Big Data Analytics, and ERP Tools. Connect me on LinkedIn.