Digital Marketing Training

Considering the industry needs, HKR designed the digital marketing training course that benefits both the freshers and professional graduates to enhance their career growth. This digital marketing course is designed by experienced professionals in the industry. Our online training relies entirely on the different concepts in digital marketing, where a brand or a product can reach the maximum customers or audience. As we understand the aspirations of the freshers, our digital marketing course is designed to make you work in real-time projects to attain some practical knowledge. Join HKR to get certified from the leading industry professionals.

Digital Marketing Certification Training

Why should I learn Digital Marketing?

Digital marketing is futuristic; there is a high demand for digital marketers in every aspect of business success.

It helps the companies, agencies to have faster results when compared to the standard marketing strategies. So it had become a choice of their career for many enthusiasts.

It's effortless and flexible to adapt to business needs.One can have a bright career because it shows many possibilities and opportunities for jobs.

Digital Marketing course overview

Digital marketing is an integral part of doing business. It helps reach your target audience more effectively through various digital channels, to attract, engage, and convert them into real customers.

HKR digital marketing training course will make you transform into a complete digital marketing professional. The course covers different concepts, including Search Engine Marketing(SEM), Search Engine Optimization(SEO), Social Media Marketing, Search Engine Marketing(SEM), Email Marketing, Analytics, Youtube marketing, and many more. With our advanced training, we help you to reach your goals in the digital marketing field. Sign up today for the industry-oriented digital marketing course at HKR.

Digital Marketing training Highlights

30 Hrs Instructor-Led Training

Learn on your own timeline

Master Your Craft

Real-world & Project Based Learning

Lifetime LMS & Faculty Access

24/7 online expert support

Access to an online community forum

Customised course creation

Digital Marketing training Advantages

This Technology Offers Excellent Career Opportunities Worldwide.

Salaries Offered for Certified Professionals is Very High and More Number of People Started Learning this Course.

It has a Great Learning Scope

Streamlined Work Process Helps You Execute all Complex Tasks Easily.

Fast track your career growth with Digital Marketing Certification Training Ccertification course.

Digital Marketing online training Objectives

  • You will learn about various digital marketing techniques to improve your website or business.
  • Implementing SEO for driving more traffic to your website.
  • You can explore the concepts about on-page and off-page SEO
  • Various marketing channels like youtube, Facebook, instagram to promote your business.
  • You will learn how to write optimized content.
  • The engaging audience, increasing conversion rates.

The Data Marketing Certification was designed for professionals with and without work experience in any of the profiles below: 

  • Freshers / Officials from any field 
  • Who wants to seek their career as a digital marketer
  • Market analysts 
  • professionals

This course is for everyone who wants to build their career as a digital marketer.

You need to look for the right platform where you gain full knowledge; one such as HKR training, provides excellent support for digital marketing training by illustrating real-time scenarios and use cases. And gradually that helps you to build your career in this field.

Once you complete the entire course, HKR issues the course complete certificate, which will help you get your desired job.

Our trainers are highly qualified and certified with many years of industry experience and technology background.

We don't provide any job, but we offer complete assistance and guide you to get through the certification exam and help you clear the interview with some amplified interview questions. Moreover, your job is based on your performance in the interview panel.

Interested in our Digital Marketing Certification Training program ?

Digital Marketing Training Options

We follow four Digital Marketing training formats for the flexibility of our students.

Live Online Training
Live Online Training
  • » Interact live with industrial experts.
  • » Flexible Schedule.
  • » Free Demo before Enroll.
  •  
1:1 Live Online Training
1:1 Live Online Training
  • » Dedicated Trainer for you.
  • » 1:1 Total Online Training.
  • » Customizable Curriculum.
  •  
  •  
Self-Paced E-Learning
Self-Paced E-Learning
  • » Get E-Learning Videos.
  • » Learn Whenever & Wherever.
  • » Lifetime free Upgrade.
  •  
  •  
Corporate Training
Corporate Training
  • » Customized Training.
  • » Live Online/Classroom/Self-paced.
  • » 10+ years Industrial Expert Trainers.

Digital Marketing Course Content

Digital Marketing Course Module:

The digital marketing course curriculum is structured to streamline the learning process by a team of experts. You can find the complete course details in below-mentioned modules:

  • A brief introduction to marketing, 
  • Marketing tips and advantages.
  • What is digital marketing and its types?
  • Digital Vs. Traditional Marketing
  • Brand Visibility, Traffic
  • Conversions
  • Visitor Engagement
  • Ways to reduce bounce rate.
  • How can websites help to earn online money?
  • Blog Importance
  • Google Adsense
  • Affiliate marketing
  • Earning money from Youtube
  • Websites, Domain names and it's extensions
  • Web Hosting
  • How to select the best hosting services?
  • Introduction to WordPress
  • Advantages of WordPress
  • WordPress Installation on your computer/localhost
  • WordPress Installation on Server
  • WordPress Dashboard
  • Installing and Customizing Themes
  • Creating Categories, Pages, and Posts
  • Adding Menus
  • Adding Widgets
  • Installing Plugins
  • Importance of web page structure for SEO
  • Keywords, Types
  • Keyword research tools
  • Google Keyword Planner
  • Keyword research process
  • Competitor analysis and tools used for it.
  • How does a search engine work?
  • Crawling, Indexing, and Page Ranking Mechanisms.
  • Google Sandbox concept.
  • Understanding SERP – Search Engine Results Page
  • Google Algorithm updates.
  • Fixing Panda, Penguin, Hummingbird updates.
  • On-page basics
  • Setting title for the post
  • Meta description, meta tags,
  • Image alt text
  • Importance of headings and rules
  • Keyword placement
  • Content Quality
  • Checking for grammar and plagiarism
  • Creating robot.txt and sitemaps
  • Checking site speed
  • Image and anchor link optimization
  • Google Analytics Integration
  • Off-page SEO introduction
  • Link Building
  • Types of backlinks
  • Generating links from QA sites
  • Guest blogging
  • Commenting on other blogs
  • Link analysis tools
  • Domain Authority, factors that help in analyzing DA and how to increase DA.
  • How to add Website to Search Console & Verification Process.
  • Setting Geo-target location, Search Queries Analysis.
  • Filtering Search Queries, External Links Report.
  • Crawls Stats & Errors, Fixing Crawl Stats Errors.
  • Fixing 404 issues
  • Google Business Listing
  • Adding posts to google business listings.
  • Increasing business visibility through local SEO
  • Using paid and free tools for SEO
  • Buying tools at a cheaper cost
  • Website SEO audit
  • SEO report creation and Monitoring website performance with the SEO reports.
  • Introduction to Google AdWords & PPC Advertising
  • Setting up a Google AdWords Account
  • Adwords Dashboard
  • Key Terms in Adwords – PPC, Bidding, Ad Rank, Quality Score, CTR
  • How does AdWords rank Ads?
  • How does bidding work?
  • Importance of Quality Score
  • Creating Good Landing Pages
  • Types of Campaigns
  • Creating Search Campaigns.
  • Location Targeting.
  • Different types of Location Targeting.
  • Different types of bid strategy – Manual and Auto
  • Advanced bid strategies – Enhanced CPC CPA.
  • Ad-extensions & Types of Ad-Extensions.
  • Adding Ad-Extensions in Campaigns.
  • Creating Ad Groups.
  • Targeted keywords.
  • Finding relevant keywords, Adding keywords in ad-group.
  • Types of keywords, Phrases, exact, broad & negative.
  • Creating ads – Display & destination URL.
  • Tracking Performance/Conversion.
  • Importance of CTR in optimization & How to increase CTR.
  • Importance of negative keywords in optimization.
  • Evaluating campaign stats.
  • Creating a Display Campaign.Types of display campaigns- All features, Mobile app, Remarketing, Engagement.
  • The difference in Search & Display Campaign Settings.
  • Ads placement.Remarketing.
  • Setting up a Remarketing Campaign.
  • Creating Remarketing Lists.
  • Custom Audience.
  • Introduction to Google Analytics, Setting up Analytics Account
  • Google Analytics Dashboard
  • Goals and Conversions
  • How to set up Goals?
  • Types of Goals
  • Bounce Rate
  • How to Integrate AdWords and Analytics accounts?
  • How to set up Filters?
  • How to view customized reports?
  • Traffic Sources/Channels
  • Traffic Behavioural flow
  • SMM vs. SEM
  • Facebook account set up
  • Creating Facebook business pages
  • Types of business pages
  • Facebook page designing
  • Engaging fans and increasing likes
  • Facebook events creation
  • Facebook Groups and insights
  • Introduction to Facebook Advertisements.
  • Difference between Facebook Advertising and Google Search Advertisements.
  • Types of Promotions with Facebook Advertisement.
  • Advanced Audience Targeting.
  • Ad Formats.
  • Conversion Tracking.
  • Integrating Facebook Pixel with your website
  • Retargeting on Facebook.
  • A brief introduction to various marketing channels.
  • Benefits, how to add connections
  • Creating business pages for marketing
  • Creating page posts.
  • Exploring content ideas, Content research, Tips to write good quality content
  • Content Spinning techniques, Plagiarism check for content
  • Readability check for content
  • Creating a quora profile
  • How to generate leads from quora through Q & A
  • Affiliate marketing, How it works?
  • How to earn money from affiliate marketing?
  • Affiliate marketing tools and networks.
  • Youtube marketing, creating youtube channels, uploading videos, Doing SEO.
  • How to use the playlist
  • Youtube creator video dashboard
  • YouTube analytics and policies.
  • What is email marketing, do and don'ts
  • Advantages, lead generation tools, and platforms
  • Auto-Responders,
  • Designing Newsletters.
  • Creating mailing sequences
  • Generating sales from Email Marketing
  • Avoiding spam folders.
  • Bulk Emailing.
  • Best practices to send bulk emails
  • Reports Metrics and Analysis.
  • A/B Testing & Improving ROI.
  • What is SMS marketing
  • Advantages & Importance of SMS Marketing
  • why is sms marketing so effective
  • How to do SMS marketing
  • What are Bulk SMS
  • Do's and Don't in SMS Marketing
  • Best Practices

Customize Your Curriculum

Certification

Certifications provide evidence of the attributes and expertise that you possess. If you are well certified, they will help you to lift your professional career. Digital marketing certifications are broadly classified as below:

Google Ads Certification:

If you are well familiar with Google tools, you can easily get certified. To clear this certification, you need to know the basic concepts like online advertising, campaign set up, management, measurement, and optimization.

Hubspot Content Marketing Certification:

For any online business to succeed, content plays a vital role. Upon clearing the exam, you will be able to handle any kind of content. This certification shows that you are proficient in writing and communicating.

This certification shows your essential skills and in-depth experience as a digital marketing expert.

HKR effectively designed the data marketing course by covering all the concepts required to clear all the certification mentioned above exams. Once you are done with your complete training, you need to work on real-time projects to gain practical experience. We also provide a course completion certificate. Join HKR training today to improve your tech skills as a digital marketing

HKR Trainings Certification

Upcoming Digital Marketing Events

Weekday

3-Aug-2020 - 2-Sep-2020

8:30 AM
Fast Track

7-Aug-2020 - 27-Aug-2020

8:30 AM
Weekday

11-Aug-2020 - 10-Sep-2020

8:30 AM
Weekend

15-Aug-2020 - 14-Sep-2020

8:30 AM
Weekday

19-Aug-2020 - 18-Sep-2020

8:30 AM
Weekend

23-Aug-2020 - 22-Sep-2020

8:30 AM

Can't find your convenient batch?

Digital Marketing projects

We at HKR not only provide you with theoretical training but also make you practically knowledgeable by making you work with real-world projects and case studies. Every course we offer includes two real-time projects which provide you with real-time experience. The practical knowledge improves your domain expertise and helps you in clearing the certifications with ease.

Interested in our Digital Marketing Certification Training program ?

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Our Learners

Raamprasad

Raamprasad

Alteryx Training from HKR Trainings. The course content was highly qualitative and the trainer covered all the topics. It was a nice experience with HKR Trainings. This helped me gaining knowledge in Digital Marketing . I suggest everyone prefer HKR Trainings for best online Digital Marketing.

Srikantgh

Srikantgh

I have recently completed my Digital Marketing Training from HKR Trainings. The trainer gave me every single detail of Digital Marketing with examples. I really love his teaching methods which made to understand in an easy way. This is the best platform to learn Digital Marketing training

FAQ's

Each and every class is recorded so if you missed any class you can review the recordings and clarify any doubts with the trainer in next class.

Yes, we don’t assure 100% placement assistance. We are tied up with some corporate companies so when they have a requirement we send your profiles to them.

Yes, we provide demo before starting any training in which you can clear all your doubts before starting training.

Our trainers are real time experts who are presently working on particular platform on which they are providing training.

You can call our customer care 24/7

Max of the students get satisfied with our training, if you are not then we provide a specialised training in return.

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