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SMO training

5 ( 566 Learners)

Get Your Dream Job With Our SMO training Certification

30+ Hrs

Hands On Training

Lifetime Access

Updated Content


Learning Paths

Industry Expert



Advanced Interactive

SMO course overview

Social media optimization is a useful technique of using social media networks to manage and grow an organization's network and online identity. Effectively increases brand awareness of new products and services, connects with customers, and improves brand visibility.

HKR delivers the best industry-oriented SMO course aligned with the Certified Social media Optimization professional Certification. The core concepts covered in this course help you learn the marketing pitfalls, increase brand awareness, target the right audience, and promote your business. During the training period, you can get full support and real-time project assistance from experienced professionals. Enroll today at HKR for accepting the new challenges to make the best outcome out of our SMO online training.


To apply for the SMO training Certification, you need to either:

  • Basic understanding on marketing, analytics and social media analytics
  • Knowledge on content creation tools like Canva, Figma, etc.
  • Basic understanding on web design, HTML and Css

SMO course Content

SMO Online Course Module:

The SMO course curriculum is structured to streamline the learning process by a team of experts. You can find the complete course details in below-mentioned modules:

In this module, you will learn about the various SMO concepts, as follows:

  • Introduction to Online Marketing
  • Types of Online Marketing
  • Introduction to Social MediaTypes of social media
  • Advantages of social media optimization
  • Social media optimization processes and techniques

  • Facebook marketing introduction
  • Advantages of Facebook Marketing
  • What is Open Graph
  • Local business page creation
  • Fans page creation
  • Brand page creation
  • Organization page creation
  • Adding own logos and banners in Facebook
  • How to promote your Facebook page
  • Introduction to FBML
  • Advantages to FBML
  • Facebook optimization techniques
  • Creating Facebook Application
  • Linking with YouTube
  • Creating Events in Facebook
  • Dos & Don'ts on Facebook

  • What is TwitterWhy we use Twitter
  • Twitter Demographics
  • How to Setup a Twitter account
  • What is Twitter Lingo
  • What is Tweet for pay
  • Twitter Account PromotionTweeting (Responding to others, RT, HashTags, Direct Messages)
  • What is Twitiquette
  • Why use short url in Twitter

  • What is Google Plus
  • Google Plus Features
  • Google Plus: Circles, Hangouts, Stream
  • Integration with your site
  • Promoting a Brand on Google+
  • Google Plus for Businesses
  • Google Plus Tools & Techniques

  • What is LinkedIn
  • LinkedIn advantages
  • LinkedIn Groups
  • LinkedIn events, messaging
  • Creating the right profile & settings
  • How to do link building in LinkedIn
  • Linkedin Company Pages

  • Youtube Video Optimization
  • Increase youtube views, Subscribers
  • Youtube Adsense Ads
  • Youtube Adwords
  • Dailymotion
  • Vimeo Videos
  • Metacafe
  • Google Videos

  • Digg
  • Delicious
  • StumbleUpon
  • Reddit
  • Fave It
  • E-buzz

  • Blink web
  • Adding titles to blogs
  • Adding keywords to blogs
  • adding the description to blogs
  • Building Backlinks from blogs
  • Promoting blogs ways

  • Yahoo groups
  • Google groups
  • Yahoo Q & A
  • Forum comments
  • Google forum

  • Flickr
  • Picasa Web
  • TinyPic
  • Slide Roll

SMO projects

We at HKR not only provide you with theoretical training but also make you practically knowledgeable by making you work with projects and case studies. Every course we offer includes two real-time projects which provide you with real-time experience. The practical knowledge improves your domain expertise and helps you in clearing the certifications with ease. Read more

SMO Training Options


  • Interactive sessions
  • Learn by doing
  • Instant doubt resolution
  • Expert's Guidance
  • Industry-ready skills
Batch Start Date Time
Weekday 19-Jun - 19-Jul 09:30 AM IST
Weekend 23-Jun - 23-Jul 11:30 AM IST
Weekday 27-Jun - 27-Jul 01:30 PM IST


Pay installments with no cost EMI


  • Exclusive training
  • Flexible timing
  • Personalized curriculum
  • Hands-on sessions
  • Simplified Learning

Exclusive learning from industry experts


Pay installments with no cost EMI


  • Skill up easily
  • Learn in no hurry
  • Less expensive
  • Unlimited access
  • Convenient

Hone your skills from anywhere at anytime


Pay installments with no cost EMI

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Employee and Team Training Solutions

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Our Learners

Harshad Gaikwad

Harshad Gaikwad

Practice Head

I had an insightful experience with HKR Trainings while participating in the ServiceNow ITOM (IT Operations Management) Training online. Engaging in instructor-led sessions, the trainer offered detailed insights into various ServiceNow ITOM modules and practices. Throughout the course, the support team was consistently available, and the trainer adeptly clarified all my inquiries, ensuring a comprehensive understanding of ServiceNow ITOM concepts.
Balaji Gnanasekar

Balaji Gnanasekar

IT Analyst

I had a comprehensive learning journey with HKR Trainings while undertaking the PostgreSQL Training online. Engaging in instructor-led sessions, the trainer delved deep into various PostgreSQL functionalities and best practices. Throughout the training, the support team remained attentive, and the trainer skillfully addressed all my questions, facilitating a solid grasp of PostgreSQL concepts.
Amit Singh

Amit Singh

Technical Lead - Service Now

I had a rewarding experience with HKR Trainings while delving into the ServiceNow ITOM (IT Operations Management) Training online. Engaging in instructor-led sessions, the trainer provided comprehensive insights into various ServiceNow ITOM modules and best practices. Throughout the course, the support team was consistently available, and the trainer adeptly addressed all my queries, ensuring a robust understanding of ServiceNow ITOM concepts.

smo online Training objectives

Upon successful completion of SMO training at HKR, you will learn the following things.

  • Basics of social media optimization
  • Learn how to increase website traffic and brand visibility.
  • Learn about the advertising options available to promote your products and services.
  • Learn how to reach your target audience.

The SMO course benefits for the following list of professionals.

  • Digital Marketing Professionals,
  • Advertising, Analytics and
  • Project Managers
  • Freshers who want to build their career in SMO

The following are the prerequisites for taking up this SMO training course.

  • There are no special requirements to take up this course.
  • Anyone who wants to become a professional in digital marketing can learn.

Selecting the right platform that delivers sound knowledge on SMO course training is crucial, and HKR training will help you to become an expert professional. We provide excellent support for SMO training by illustrating real-time scenarios and use cases. And gradually that helps you to build your career in this field.

We at HKR provide course completion certificates, once you have complete training along with real-time projects. This Certification carries an added advantage in your resume and helps you to get hired quickly.

Our trainers are highly qualified and certified with many years of industry experience and technology background in digital marketing.

After getting certified, you can expect a better position and the best salary in the top MNC's.

We, at HKR, provide complete guidance to reach your dream job. But your job will be based on your performance in the interview panel and the recruiter requirements.


Each and every class is recorded so if you missed any class you can review the recordings and clarify any doubts with the trainer in next class.

Yes, we don’t assure 100% placement assistance. We are tied up with some corporate companies so when they have a requirement we send your profiles to them.

Yes, we provide demo before starting any training in which you can clear all your doubts before starting training.

Our trainers are real time experts who are presently working on particular platform on which they are providing training.

You can call our customer care 24/7

Max of the students get satisfied with our training, if you are not then we provide a specialised training in return.

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