|
SEO methods help businesses by improving the website rank for potential keywords without spending much money on search engines advertisements and bringing the most valuable traffic. It’s called ‘organic’, ‘free’, ‘natural’ results. There are several optimization methods, activities are performed to make sure your website is search engine friendly and ranking for targeted keywords.
In this article, you can go through the set of SEO interview questions most frequently asked in the interview panel. This will help you crack the interview as the topmost industry experts curate these at HKR training.
Let us have a quick review of the SEO interview questions.
SEO involves the following steps to follow as per guidelines.
Interested in learning SEO Join hkr and Learn more on SEO Training
Traffic can be enhanced on any website through a number of approaches and few of them are spotlighted below.
The website ranking depends largely on certain things. Few of them are.
Ans No, the search engines will not set a web rank through payments. The search engines have some well-defined algorithms which users can follow and those who do so effectively can achieve good ranks of their websites. Search engines don’t charge for boosting a website rank.
SERP is an acronym for Search Engine Results Page. It is the page where you can see all the results while searching for anything on the search engine. It includes PPC listings and organic listings. Listings are available in multiple formats based on the keyword.
There are many keyword research tools available in the market, the most popular are tools are as follows.
There are four types of Meta Tags in Search Engine Optimization.
DA is an acronym for Domain Authority. It is a metric developed by the MOZ which ranges between 0 to 100. The higher its value gives the better possibility of ranking. It is used for understanding the quality of websites quickly. It helps in comparing multiple sites and understanding their authority.
In the search console, you can be able to check the number of website pages google indexed. Another method is to use a search operator in Google to manually check the list of all pages indexed by the search giant.
Robots.txt is a text file which instructs the search engine crawlers about indexing and caching of a webpage, file of a website or directory, domain.
Keywords are the single words which are written in a specific volume in the prime content of a website. The keywords are selected based on what exactly a search engine spider will write on the search bar while looking for what the website has to provide them. They are generally stored by the search engines on their databases and the results are provided based on which website has a relevant match with them.
We can decrease loading time by
Google Sandbox is basically an unreal location where the information about SEO strategies selected by the website along with the other information is generally stored. The same gets stored temporarily until the website meets the standards imposed by the search engines.
Do-follow is the default hyperlink. When search engines find a do-follow link, it crawls the page and passes authority which is also called as link juice from one website to another. More do-follow links from high authority sites mean the possibility of better ranking in SERP as a backlink is still an important ranking factor.
There are specific rules to be defined for the quality of links. Below are the following factors before submissions.
Yes, social media is actually a good option for targeting these websites. The social media platforms have a huge number of users active on them all the time. They can easily be diverted to any website through advertisements. It allows businesses to create an official page where the right information can be conveyed to the users and they can directly be converted into clients.
Following are the techniques used in Off-Page SEO work:
The reports in Google Analytics are as follows.
Ans. It is the most frequently asked question in an SEO interview. SEO or Search Engine Optimization is the process of optimizing a website or improving the quality and quantity of web traffic in organic search results. It is the method of organically increasing the website or web page's visibility on a search engine to rank it higher.
Ans. It is a website submission process to the search engines to make it indexed and crawled. In other words, search engine submission is listing a website on the search engines. It makes the search engine aware of the particular website or webpage. You can use different methods of submitting sites to search engines. You can submit a single page at a time using the webmaster tool. Also, you can submit the entire website by submitting the home page to different search engines. The process is also called the "mass submission" of websites.
Ans. The method 301 redirect refers to the automatic redirection to a new URL from the old URL. It is helpful in some specific cases, such as-
Ans. The code HTTP 302 indicates URL Found or Moved Temporarily.
Ans. The term keyword density, or frequency, informs how often a keyword appears on a webpage. It is a percentage density of a particular keyword or phrase appearing on a website. The same is compared with the total number of words on a specific page. For example, if a particular keyword appears 4 (four) times within a 100-word text, then the keyword density would be 4%.
Ans. The long-tail keywords are the more specific key phrases or keywords with more than three words. These keywords make the search results more specific, but they have low search volume. They also hold a higher conversion value because they are more specific.
Ans. Meta tags are the snippets of code that inform the webpage's content to the search engines. They do not appear on the web page, but they exist between the open and close head tags within the HTML code of a document. The information they share about the webpage with the search engines is called the metadata. Also, they inform the web browsers on how to present the content to the visitors.
Ans. Keyword difficulty is the metric that describes how difficult it is to rank a specific keyword in Google's search results. The keyword's difficulty depends on many factors, such as content quality, page authority, etc.
Ans. The following are the most common SEO mistakes.
We have the perfect professional SEO Tutorial for you. Enroll now!
Ans. The term keyword proximity refers to the distance between two keywords within the body of a text on a webpage. It shows how keywords in a phrase are closer to each other in the body of a text.
Ans. AMP Stands for Accelerated Mobile Pages, an open-source, free-to-use project that allows users to build mobile pages that load instantly. Many publishers use this project to manage the readability and page speed of the pages on mobile devices. It provides a better user experience by providing easy readability to mobile pages and speeding up the load process. Also, any website needs to have a mobile-friendly design. It helps to represent the changes done to the website in the same way on mobile devices.
Ans. NAP refers to Name, Address, and Phone Number that allows search engines to identify the businesses to be displayed. These are displayed when a user does a location-based search regarding a company.
Ans. The error HTTP 404 indicates that the page requested cannot be found, and it is a client-side error. It could occur when you enter the wrong URL or the page has been moved permanently from the website.
Ans. Bounce rate refers to the percentage of visitors leaving the website or webpage (landing page) without any activity. In other terms, it is a single-page session divided by all page sessions on a website.
Ans. Inbound links are the incoming links to your domain from other domains. Outbound links are the outgoing links to another domain from your domain or website.
Ans. SEO Audit is a practice of analyzing the health and well-being of a business's website. It helps to improve the website's health as per the insights it gets. Moreover, SEO audits include many sections, such as on-page, off-page, and technical SEO audits.
Ans. For effective SEO, content marketing is very crucial. We can do content in any format, such as blogs, podcasts, videos, infographics, etc. Google needs quality content, giving it scope to optimize for SEO. Without content marketing, SEO is like a body without a soul.
Ans. In SEO, event tracking refers to the monitoring of interactions on a website beyond the page load. It provides data on how the visitors engage with the website, which helps optimize SEO and PPC marketing campaigns to the utmost effect.
Ans. You can improve the conversion rates by testing various elements on the website's landing page. Also, you can experiment with a layout, style, etc., on the landing page to improve the conversion rate.
Ans. Link popularity is related to the off-the-page norm that helps manage content quality and website value. In other words, it refers to the number of incoming links to the given website.
Ans. Canonical issues most frequently occur when a website or a webpage has many URLs that present similar content. It occurs due to the lack of correct redirects to the website. Further, they can be caused by ecommerce search criteria and by publishing content on different websites.
Ans. A link audit is a process of evaluating backlinks pointing to the website.
Ans. Internal links are those links of your website that link another page within the website. They help to crawl and rank all the content of the website.
Ans. By using cross-linking, you can link your website with another website.
Ans. TLD refers to the top-level domain, the last portion of an internet or website address. There are many accessible TLDs such as .com., .in, .org, .co, .net, .co.in, and many more.
Ans. Google Suggest or autocomplete is a feature of the Google search engine that helps users to search their queries quickly. It shows the related results whenever a user enters a query into the search box.
Ans. Social Signals are the people interaction metrics with any website or social media platforms such as Facebook, Twitter, Linkedin, etc. These include the following features - likes, shares, upvotes, etc.
Ans. The following are the best practices to avoid Google Penalty.
Ans. There are specific criteria to determine a bad connection.
Ans. The following are the various keywords useful in the Google AdWords campaign.
Batch starts on 3rd Jun 2023, Weekend batch
Batch starts on 7th Jun 2023, Weekday batch
Batch starts on 11th Jun 2023, Weekend batch
©2023 HKR Trainings. All rights Reserved.
On Our Website all Courses, Technologies, logos, and certification titles we use are their respective owners' property, Trademarks & their intellectual Property belong to them. All the firm, service, or product names on our website are solely for identification purposes. We do not own, endorse or have the copyright of any brand/logo/name in any manner. Few graphics on our website are freely available on public domains. we use all these just for the purpose of training only.
