Digital Marketing Training in Chennai

Get Your Dream Job With Our Digital Marketing Training in Chennai

Are you Looking for the best digital marketing courses? You can find a number of digital marketing courses. But finding the best among them is very difficult for you. But Do not worry! HKR trainings is the place to be! We provide you with the best digital marketing training in Chennai at affordable prices with flexible timings. .....Moreover, we have well-experienced digital marketing experts to teach you the concepts of digital marketing. So you can master the digital marketing course with the help of our experts. Do not miss this chance! Enroll now in our Digital Marketing Certification Training in Chennai and become a digital marketing expert! Read more

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Why should I learn Digital Marketing?

Having Digital Marketing knowledge will benefit your professional career growth .....at a large extent as many companies are searching for certified professionals. Read more

Also there is a great demand for the digital marketing experts as many companies..... are looking for the expert professionals in this field. Read more

Moreover , certified Digital Marketing professionals receive a good salary packa.....ge when compared with non-certified peers. Read more

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Digital Marketing Training Chennai - Course Overview

Digital marketing plays an essential role in doing the business. It helps to reach our target audience more effectively by means of various digital channels, to attract, engage, and convert them into actual customers.

As there are a number of benefits through digital marketing, the demand for digital marketing is growing. So considering the industry needs, HKR trainings provides you with digital marketing training in Chennai. Moreover, our course is designed by experienced professionals in the digital marketing industry. We cover different concepts of digital marketing like Search Engine Optimization(SEO), Search Engine Marketing(SEM), Search Engine Marketing(SEM), Analytics, Social Media Marketing, Email Marketing, Youtube marketing, etc., where a brand or product may reach as many customers or audiences as possible. Even though you are a fresher, you can achieve practical knowledge on the concepts of Digital marketing. So, enroll now for the Digital Marketing Certification Training in Chennai without any delay.

Digital Marketing Training Chennai - Course Content Download Curriculum

A team of professionals at HKR designs the Digital Marketing course curriculum to expedite the learning experience. The below modules present comprehensive course details for Digital Marketing Training in Bangalore.

  • A brief introduction to marketing,
  • Marketing tips and advantages.
  • What is digital marketing and its types?
  • Digital Vs. Traditional Marketing
  • Brand Visibility, Traffic
  • Conversions
  • Visitor Engagement
  • Ways to reduce bounce rate.
  • How can websites help to earn online money?
  • Blog Importance
  • Google Adsense
  • Affiliate marketing
  • Earning money from Youtube
  • Websites, Domain names and it's extensions
  • Web Hosting
  • How to select the best hosting services? 
  • Introduction to WordPress
  • Advantages of WordPress
  • WordPress Installation on your computer/localhost
  • WordPress Installation on Server
  • WordPress Dashboard
  • Installing and Customizing Themes
  • Creating Categories, Pages, and Posts
  • Adding Menus
  • Adding Widgets
  • Installing Plugins
  • Importance of web page structure for SEO
  • Keywords, Types
  • Keyword research tools
  • Google Keyword Planner
  • Keyword research process
  • Competitor analysis and tools used for it.
  • How does a search engine work?
  • Crawling, Indexing, and Page Ranking Mechanisms.
  • Google Sandbox concept.
  • Understanding SERP – Search Engine Results Page
  • Google Algorithm updates.
  • Fixing Panda, Penguin, Hummingbird updates.
  • On-page basics
  • Setting title for the post
  • Meta description, meta tags,Image alt text
  • Importance of headings and rules
  • Keyword placement
  • Content Quality
  • Checking for grammar and plagiarism
  • Creating robot.txt and sitemaps
  • Checking site speed
  • Image and anchor link optimization
  • Google Analytics Integration
  • Off-page SEO introduction
  • Link BuildingTypes of backlinks
  • Generating links from QA sites
  • Guest blogging
  • Commenting on other blogs
  • Link analysis tools
  • Domain Authority, factors that help in analyzing DA and how to increase DA.
  • How to add Website to Search Console & Verification Process.
  • Setting Geo-target location, Search Queries Analysis.
  • Filtering Search Queries, External Links Report.
  • Crawls Stats & Errors, Fixing Crawl Stats Errors.
  • Fixing 404 issues.
  • Google Business Listing
  • Adding posts to google business listings.
  • Increasing business visibility through local SEO
  • Using paid and free tools for SEO
  • Buying tools at a cheaper cost
  • Website SEO audit
  • SEO report creation and Monitoring website performance with the SEO reports.
  • Introduction to Google AdWords & PPC Advertising
  • Setting up a Google AdWords Account
  • Adwords Dashboard
  • Key Terms in Adwords – PPC, Bidding, Ad Rank, Quality Score, CTR
  • How does AdWords rank Ads?
  • How does bidding work?
  • Importance of Quality Score
  • Creating Good Landing Pages
  • Types of Campaigns
  • Creating Search Campaigns.
  • Location Targeting.
  • Different types of Location Targeting.
  • Different types of bid strategy – Manual and Auto
  • Advanced bid strategies – Enhanced CPC CPA.Ad-extensions & Types of Ad-Extensions.
  • Adding Ad-Extensions in Campaigns.
  • Creating Ad Groups.
  • Targeted keywords.
  • Finding relevant keywords, Adding keywords in ad-group.
  • Types of keywords, Phrases, exact, broad & negative.
  • Creating ads – Display & destination URL.
  • Tracking Performance/Conversion.
  • Importance of CTR in optimization & How to increase CTR.
  • Importance of negative keywords in optimization.
  • Evaluating campaign stats.
  • Creating a Display Campaign.
  • Types of display campaigns- All features, Mobile app, Remarketing, Engagement.
  • The difference in Search & Display Campaign Settings.
  • Ads placement.
  • Remarketing.
  • Setting up a Remarketing Campaign.
  • Creating Remarketing Lists.
  • Custom Audience.

Introduction search ads:

  • Exploring the Campaign Setup Basics
  • Understanding about Location Targeting
  • Ad Groups and Its importance In A Campaign
  • Learn about the extensions, match Types, and Bidding Strategies
  • Analyzing Search Terms, Ad Preview & Diagnosis
  • Exploring the Negative Keywords
  • Demographics Adjustment,Extensions
  • Learn to Adjust Locations and Advanced Bidding Adjustments
  • Optimizing the  Ads
  • Best Practices Of Writing Ads
  • Effect Of Relevant Keywords On CPC
  • Dynamic Keyword Insertio

Introduction to display ads :

  • Creation of Smart Display Campaign
  • Creation of Standard Display Campaign
  • Creation of Gmail Campaign
  • Location targeting
  • Budget Setup
  • Bidding for Display Campaigns
  • Audience Targeting
  • Keyword Targeting
  • Understanding about the Topic Targeting and Placement Targeting
  • Creation of responsive Ad Copy
  • Headline & Description Copywriting
  • Using CTA Buttons and custom Colors
  • Optimizing Landing Page

     
Introduction to video ads :

  • Creation of In-stream Skippable Ads
  • Creation of Video Discovery Ads
  • Creation of Bumper Ads
  • Creation of non-skippable instream Ads
  • Creation of Outstream Ads
  • Location targeting
  • Budget Setup
  • Bidding for Display Campaigns
  • Audience Targeting [ demographic, in-market, affinity ]
  • Keyword Targeting
  • Topic Targeting
  • Placement Targeting
  • Frequency Capping Setup
  • Conversion Tracking Code Setup
  • Remarketing Audience Setup
  • Basics of content writing
  • The key difference between article writing ad website content writing
  • Task-related to content writing
  • SMM vs. SEMFacebook account set up
  • Creating Facebook business pagesTypes of business pages
  • Facebook page designing
  • Engaging fans and increasing likes
  • Facebook events creation
  • Facebook Groups and insights
  • Introduction to Facebook Advertisements.
  • Difference between Facebook Advertising and Google Search Advertisements.
  • Types of Promotions with Facebook Advertisement.
  • Advanced Audience Targeting.Ad Formats.
  • Conversion Tracking.
  • Integrating Facebook Pixel with your website
  • Retargeting on Facebook.
  • A brief introduction to various marketing channels.
  • Benefits, how to add connections
  • Creating business pages for marketing
  • Creating page posts.
  • Exploring content ideas, Content research, Tips to write good quality content
  • Content Spinning techniques, Plagiarism check for content
  • Readability check for content
  • Creating a quora profile
  • How to generate leads from quora through Q & A
  • Affiliate marketing, How it works?
  • How to earn money from affiliate marketing?
  • Affiliate marketing tools and networks.
  • Youtube marketing, creating youtube channels, uploading videos, Doing SEO.
  • How to use the playlist
  • Youtube creator video dashboard
  • YouTube analytics and policies.
  • What is email marketing, do and don'tsAdvantages, lead generation tools, and platforms
  • Auto-Responders,Designing Newsletters.
  • Creating mailing sequences
  • Generating sales from Email Marketing
  • Avoiding spam folders.
  • Bulk Emailing.
  • Best practices to send bulk emails
  • Reports Metrics and Analysis.
  • A/B Testing & Improving ROI
  • What is SMS marketing
  • Advantages & Importance of SMS Marketing
  • why is sms marketing so effective
  • How to do SMS marketing
  • What are Bulk SMS
  • Do's and Don't in SMS Marketing
  • Best Practices
  • Exploring Graphics in the Digital World
  • Explaining Canva Logo Design
  • 5 Canva Hands-On Assignments
  • Producing Graphic Designs For Diverse Digital Platforms
  • Introduction to Google Analytics, Setting up Analytics Account
  • Google Analytics Dashboard
  • Goals and Conversions
  • How to set up Goals?
  • Types of Goals
  • Bounce Rate
  • How to Integrate AdWords and Analytics accounts?
  • How to set up Filters?
  • How to view customized reports?
  • Traffic Sources/Channels
  • Traffic Behavioural flow
  • Conducting mock interview sessions
  • Resume building
  • Building the strong linkedIn profile

At HKR, we provide practice tests at the end of the course , community question and answers, also Digital Marketing Tutorials , Digital Marketing interview questions and Sample Resumes to crack the interview.

We at HKR trainings provide the learners with practice Mock Interview Sessions and excellent Job Support at the end of the course.
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Customize Your Curriculum

Digital Marketing Training in Chennai Highlights 100% Money Back Guarantee

30 Hrs Instructor-Led Training

Learn on your own timeline

Master Your Craft

Real-world & Project Based Learning

Lifetime LMS & Faculty Access

24/7 online expert support

Access to an online community forum

Customised course creation

Digital Marketing Training Course Chennai - Advantages

This Technology Offers Excellent Career Opportunities Worldwide.

Salaries Offered for Certified Professionals is Very High and More Number of People Started Learning this Course.

It has a Great Learning Scope

Streamlined Work Process Helps You Execute all Complex Tasks Easily.

Fast track your career growth with Digital Marketing Training in Chennai Certification course.

Digital Training Online Training In Chennai - Objectives

Following are some of the objectives that you can achieve in your digital marketing training:

  • Different digital marketing techniques will be introduced to you to improve your website or business.
  • Implementation of search engine optimization to drive more traffic to your website.
  • On-page and off-page search concepts will be explored.
  • Different marketing channels such as youtube, Facebook, Instagram for promoting your business.
  • You will also learn about writing optimized content.
  • Engaging the audience and increasing the conversion rates.

Our Data Marketing certification is intended for professionals with or without professional experience in one of the following profiles: 

  • Freshers or professionals from any background
  • Individuals who want to build their career in digital marketing
  • Market Analysts
  • Professionals

There are no particular prerequisites for attending this Digital Marketing course. Any person interested in building their career in digital marketing can take up this course.

You can enquire for the right platform that would give you complete knowledge. One such platform is HKR trainings. We provide you excellent support for digital marketing training in Chennai by illustrating real-time scenarios and use cases. And help you to build your career in the field of digital marketing.

When you complete this digital marketing course, HKR trainings will issue you the course completion certificate for Digital marketing. This certificate will help you to get your desired job opportunity.

At HKR trainings, our digital marketing trainers are highly qualified and certified with numerous years of industrial experience and technological training.

We do not provide any job, but we give complete guidance throughout your course and assist you in clearing your interview. But your job will be based on your performance in your interview.

Interested in our Digital Marketing Training in Chennai program ?

Digital Marketing Training Chennai Options

We follow four formats for Digital Marketing training for the flexibility of our students

Live Online Training

  • » Interact live with industrial experts.
  • » Flexible Schedule.
  • » Free Demo before Enroll.
  •  

1:1 Live Online Training

  • » Dedicated Trainer for you.
  • » 1:1 Total Online Training.
  • » Customizable Curriculum.
  •  
  •  

 

  Contact Us

Self-Paced E-Learning

  • » Get E-Learning Videos.
  • » Learn Whenever & Wherever.
  • » Lifetime free Upgrade.
  •  
  •  

Corporate Training

  • » Customized Training.
  • » Live Online/Classroom/Self-paced.
  • » 10+ years Industrial Expert Trainers.

Digital Marketing Certification

Certifications provide evidence of the attributes and expertise that you possess. If you are well certified, they will help you to lift your professional career.Digital marketing certifications are broadly classified as below:

Google Ads Certification:

If you are well familiar with Google tools, you can easily get certifiedTo clear this certification, you need to know the basic concepts like online advertising,campaign set up, management, measurement, and optimization.

Hubspot Content Marketing Certification:

For any online business to succeed, content plays a vital role. Upon clearing the exam, you will be able to handle any kind of content. This certification shows that you are proficient in writing and communicating.

This certification shows your essential skills and in-depth experience as a digital marketing expert.

HKR effectively designed the data marketing course by covering all the concepts required to clear all the certification mentioned above exams. Once you are done with your complete training, you need to work on real-time projects to gain practical experience. We also provide a course completion certificate. Join HKR Trainings today to improve your tech skills as a digital marketing.

HKR Trainings Certification

Interested in our Digital Marketing Training in Chennai program ?

Digital Marketing Online Training Chennai - Projects

We at HKR not only provide you with theoretical training but also make you practically knowledgeable by making you work with real-world projects and case studies. Every course we offer includes two real-time projects which provide you with real-time experience. The practical knowledge improves your domain expertise and helps you in clearing the certifications with ease.

Learn how to build optimization and its strategies for optimising both on-page and off-page links in order to get the best SEO results.

Learn how to run advertisements on Facebook, Instagram, and LinkedIn. Understand the choice of keywords to be made and run ad campaigns with different filters.

During this project, you will learn to create the website using WordPress, also learn to create website pages using the programming languages like PHP and also using HTML.

Using a live website, understand how to create your website visible at the top of search engines (Google, Yahoo, Bing) for all Corporate Keyword Phrases, with the aim of driving traffic (visitors) to your website and increasing sales and profits.

Our Learners

Dev

Dev

HKR trainings is the best platform for learning Digital marketing. Anyone who wants to build their c.....areer in digital marketing can blindly go for HKR trainings, and they give you the best course. I was able to learn the concepts of digital marketing very easily. Read more

Asha

Asha

My Digital marketing course with HKR trainings is amazing and full of knowledge on digital marketing...... The real-time project that was assigned to me during my course has built confidence in me. I am very thankful to my trainer for making my learning journey awesome. Read more

Anil

Anil

HKR trainings is one of the good platforms for digital marketing training. They have made my course .....very simple with real-time examples and scenarios. They have got experienced trainers for digital marketing training. They have supported me and cleared all my doubts during my training. Read more

Digital Marketing Training in Chennai Reviews

FAQs

Each and every class is recorded so if you missed any class you can review the recordings and clarify any doubts with the trainer in next class.

Yes, we don’t assure 100% placement assistance. We are tied up with some corporate companies so when they have a requirement we send your profiles to them.

Yes, we provide demo before starting any training in which you can clear all your doubts before starting training.

Our trainers are real time experts who are presently working on particular platform on which they are providing training.

You can call our customer care 24/7

Max of the students get satisfied with our training, if you are not then we provide a specialised training in return.

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