What are backlinks?

Backlinks: Backlinks are referred to as the linking of a page from one website to another website. Can be also called as the inbound links or incoming links or one-way links. As per Google, the page that has a large number of backlinks will tend to have high organic search engine rankings. Backlinks are important as it tells how valuable the content is and also allows users or put their votes on the other websites. To rank high in the google search engine results page, you will need to focus on the quality backlinks where you need to ensure that they are coming from the trusted websites without any broken links.